We help ambitious FMCG businesses to grow.

Leveraging founder-led expertise, compelling insights and tailored strategies Retail Wise unlocks opportunities for start-up, emerging and established businesses to achieve enhanced retail sales outcomes and profitable sales growth for their brands.

Woman in red sweater talks to man who is using a laptop at a wooden table with a bicycle on the wall.
Two baristas seated outdoors having a conversation, one holding a yellow coffee cup, the other a tamper.
Three friends smiling and sitting around a laptop in a cozy room with snacks and drinks.
Young woman lying on a couch using a smartphone and a man sitting on the floor using a laptop.
Woman in white polka-dot dress sipping iced coffee while using a tablet by a brick wall.
Two women sitting at outdoor cafe table, smiling and chatting during the daytime.
Woman in red sweater talks to man who is using a laptop at a wooden table with a bicycle on the wall.
Two baristas seated outdoors having a conversation, one holding a yellow coffee cup, the other a tamper.
Three friends smiling and sitting around a laptop in a cozy room with snacks and drinks.
Young woman lying on a couch using a smartphone and a man sitting on the floor using a laptop.
Woman in white polka-dot dress sipping iced coffee while using a tablet by a brick wall.
Two women sitting at outdoor cafe table, smiling and chatting during the daytime.
Two women sitting on a couch smiling and talking, one with afro hair and the other with blonde hair.
Woman presenting printed report to two men during a meeting in a bright office space.
Person with glasses using a tablet with keyboard on a wooden table near a cup and candy canes.
Smiling woman with glasses in a blue shirt sitting on a desk in a modern office.
Young woman wearing light blue shirt working on a laptop while sitting on a cushioned chair in a bright room.
Two women smiling and discussing creative work on a digital tablet in a cozy indoor space.
Two women sitting on a couch smiling and talking, one with afro hair and the other with blonde hair.
Woman presenting printed report to two men during a meeting in a bright office space.
Person with glasses using a tablet with keyboard on a wooden table near a cup and candy canes.
Smiling woman with glasses in a blue shirt sitting on a desk in a modern office.
Young woman wearing light blue shirt working on a laptop while sitting on a cushioned chair in a bright room.
Two women smiling and discussing creative work on a digital tablet in a cozy indoor space.
01
Founder-led expertise

We are committed to your success

Our real experience gained from successfully building and scaling FMCG brands, gives our clients confidence that our advice is tried, tested and commercially sound. We are resourceful, understand commercial constraints and have a genuine commitment to outcomes, making us a natural partner for your business.

Woman in polka dot dress sipping iced coffee next to a brick wall and 'New York Coffee' sign.
02
Compelling insights

We understand what matters to retailers

We understand that Retailers are looking for products that will address unmet consumer demand and deliver incremental category sales. We present compelling insights that your new product can do this, thereby enhancing your prospects of retail ranging.

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03
Tailored plans

Getting ranged starts with a plan

A well-defined go-to-market plan, covering the key steps from category review and supply chain readiness to launch and marketing activation, is crucial to your brand’s success. We partner with you to achieve speed-to-market and early sales momentum.

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How we help you win in retail

Three core services designed to support your growth in retail.

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Define

Sales consulting

We prepare your brand for retail, from positioning and pricing to category strategy and range review readiness.

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Excute

Sales management

We take ownership of your sales function, setting targets, tracking performance, and improving execution in-store.

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Grow

Key Account management

We manage retailer relationships, lead negotiations, and drive ranging and account growth across key accounts.

Retail Coverage